Bundle: Book NOW and NEW + 1 day with Frank (virtual sessions)

This bundle is for corporate practitioners only, not for consultants or service providers like venture studios. It is designed for a 1-on-1 deep dive (not for a team scenario).

It includes:

• One hardcover or paperback copy of the book "NOW and NEW" (depending on your preference).
• Four 2-hour sessions with Frank Mattes to absorb the insights and sharpen your view on your company's NOW/NEW interface.

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About the book

According to the World Economic Forum, eight out of ten companies rank growth outside their existing business model as a top-five priority. Yet, generating new growth remains a challenge: 29 out of 30 attempts to create a new $50 million business fail.

"NOW AND NEW" presents a solution. To succeed, companies must build a bridge connecting current operations with future opportunities and master four learnable skills. Developed with insights from over 100 corporate practitioners and academic experts, the Lean Scaleup framework has been validated through many real-life projects, proving its effectiveness.

"NOW AND NEW" is the first book to show how to systematically win NOW while creating NEW through an end-to-end framework. It is an actionable guide filled with case studies, checklists, and practical advice. You will learn how to create and scale innovative growth opportunities within the corporate context.

Whether you are a C-suite executive, a senior manager, a leader of a corporate startup or scaleup, or the head of a business incubator or accelerator, this book provides invaluable insights to drive new growth. Board members concerned with future proofing their companies will also find this resource indispensable.

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After meeting Frank and learning about the Lean Scaleup, it became evident that the Lean Startup approach is not sufficient for building new businesses in the corporate context. We transitioned to the Lean Scaleup and have a best-in-class new-business-building approach.

Steve Kopp, Director, Nexwave Incubation Office and Chairman, Amadeus Executive Incubation Board

Frank is a highly recognized expert in the field of aligning NOW and NEW for corporate new-business building. The Lean Scaleup enables building impact that matters at scale.

Tania Aydenian, Innovation Senior Lead, Roche

About the sessions with Frank

Four two-hour virtual sessions with Frank will help you quickly absorb the best practices codified in the book and sharpen your perspective on whether (and if so, how) you should be upgrading your company's setup for out-of-the-box innovation, i.e., creating new product lines or new businesses.

• Session 1: Understand why it is so hard for companies to win NOW while creating NEW. Introduces the Best Practice Lean Scaleup framework to help design a productive NOW/NEW interface. Explains the self-assessment homework.
• Session 2: Discuss the self-assessment.
• Session 3: Possible pathways to improve your company's setup for out-of-the-box innovation.
• Session 4: How to make the case for upgrading. Operationalizing the most promising pathways.

Notes:

1. By default, discussions are set up to be pre-NDA. Upon request, Frank is happy to sign an NDA so that discussions can be more specific.
2. The bundle is designed for individuals who want to sharpen their view of their company's NOW/NEW interface before reaching out to their team and stakeholders.
3. Upon request, Frank can provide appropriate workshops to work with your team and/or stakeholders. If you are interested in these formats, please contact Frank via frank.mattes@leanscaleup.com.